P.O. Box 3558
Chapel Hill, NC 27515-3558
Strowd Roses, Inc. is a 501(c)(3) nonprofit organization.
Eleganza® Beverly™
The Eleganza® Beverly™ is a sensory masterpiece, celebrated for its high-centered, perfectly formed blooms in a soft, luminous pink. This multi-award-winning rose—including “Most Fragrant Rose” at the Biltmore International Rose Trials—is legendary for its intense scent, which features a complex bouquet of citrus, pear, peach, plum, and patchouli. Beyond its beauty and aroma, it is a robust and vigorous upright plant with dark green foliage and superior resistance to black spot and mildew, making it a “best-in-class” choice for gardeners who want old-world charm with modern performance.
Grow Guide
- Light: Plant in Full Sun (at least 6+ hours of direct sunlight) to maximize the plant’s health and encourage continuous, fragrant flower production.
- Hardiness: Highly adaptable and resilient, suitable for Zones 5–10, performing exceptionally well even in high-humidity regions.
- Spacing & Size: This rose has an upright, bushy habit, typically reaching 4–4.5′ tall and 3′ wide. Space accordingly (3′ apart) to allow for its growth while maintaining essential airflow.
- Watering: Water regularly until established. Once mature, it prefers consistent, deep watering at the base—especially when the top 3 inches of soil feel dry—to keep the roots hydrated and the foliage healthy.
- Best Use: With its long, sturdy stems and incredible scent, it is an elite choice for cutting gardens and floral arrangements. It also makes a stunning specimen plant, hedge, or centerpiece in large mixed borders and containers.
